fbpx

E-Commerce Success through Brand, SEO, Email Marketing & Online Ads: Designer Epoxy

E-Commerce Success through Brand, SEO, Email Marketing & Online Ads: Designer Epoxy

About Designer Epoxy

Designer Epoxy is a Canada based e-commerce online store that sells epoxy resin, pigments, and accessories for various epoxy applications including epoxy art, epoxy woodworking and more. 

We’ve been working with Designer Epoxy since the launch of their e-commerce brand in 2020.

Branding / Logo Design

A bold but minimalistic design, memorable and looks great on everything- their website, social media, product packaging, all consistent.

Custom E-Commerce Web Development

The website development was done using WordPress and WooCommerce and has over 100 products and advanced functionality.

Overtime we’ve added many functionalities to the website including:

  • Multi-language (EN/FR)
  • Multi-currency (CAD/USD)
  • Live Chat
  • Volume Calculator
  • Spin The Wheel Promo Game

SEO

Hundreds of visitors are finding Designer Epoxy on the first page of Google for keywords like epoxy resin, epoxy, epoxy resin Canada, and more, which is generating traffic and sales to their e-commerce website.

Video & Graphic Design

From graphic design for social media ads and email marketing campaigns to videos for online ads, we regularly create content for Designer Epoxy that they use to drive sales from various channels.

Email Marketing

Sending out monthly emails with discount codes, giveaways, is a clear winner when it comes to digital marketing strategies that drive repeat sales and customer retention to their ecommerce website.

Collaboration & In-House Marketing

Our services have been complementary to Designer Epoxy’s founder’s vision, excellent service, and in-house marketing strategies, which have been crucial to their success and are worth mentioning.

Their customer service stands well above your average e-commerce store and they have built a solid returning customer base through this. They have established a fantastic social media content strategy using user generated content to engage their target audience. Running social media ads on Facebook and Instagram is another strenght of Designer Epoxy to which we contributed nothing more than graphic design.

This case study clearly displays success in collaboration. As a marketing agency, there are aspects of your business marketing that may be best handled in-house, or that you want to keep in house and, coupled with other strategies that a marketing company can implement for you, can lead to exponential growth!

Thank you Nic for an amazing website. My ecommerce store started generating online sales within the first week of being launched and has been growing exponentially month over month. Customers always complement our user friendly website. Email marketing campaigns have been driving sales and repeat customers. Nic made it happen from Grandway Marketing. Super happy with it, and very professional. Thank you from Designer Epoxy.

–  Gabriel Nader

Other Posts

What is our 10 step web design process for great results?

What is our 10 step web design process for great results?

Our 10 step web design process is designed to create a positive experience for our clients getting a website. It is designed for efficiency, quality assurance, and to provide a clear roadmap for our clients. Our process includes all the steps from the moment we first...

Leverage Google My Business for Local SEO Success in 2024

Leverage Google My Business for Local SEO Success in 2024

Google My Business (GMB) is an essential tool for any local business aiming to increase their visibility online. It acts as a bridge connecting businesses with local customers, enhancing their ability to be found on Google's various services, including Search and...

Grandway Ranked Top Web Design in Halifax in 2024

Grandway Ranked Top Web Design in Halifax in 2024

Grandway Marketing has been recognized by Three Best Rated as a top 3 best web designers in Halifax NS in 2024, marking four consecutive years. Our dedicated team is the cornerstone of our success, combining technical expertise with creative solutions to elevate our...

What Is The Best Hosting Company [UPDATED 2024]

What Is The Best Hosting Company [UPDATED 2024]

Looking for the best website hosting in 2024? Since 2017 we have worked with most hosting companies, and I personally had hosting services going back to 2010. I've tried GoDaddy, BlueHost, HostGator, HostPapa, AWS, Dreamhost and a ton more. I've had hosting for a...

What Is The Best WordPress Theme [UPDATED 2024]

What Is The Best WordPress Theme [UPDATED 2024]

What is the best WordPress theme in 2024? If you're a business owner looking for an easy to use WordPress theme that allows advanced customization without the need to touch code, then you're about to find out the absolute best WordPress theme in 2024. If you have a...

Grandway selected as one of the Best SEO Agencies in Halifax

SEO has been a game-changer for generating leads for us, as well as generating leads and sales for many of our clients. Google has become the gateway to services and products for most people in Canada, US, and worldwide. The first page of Google being the most...

Web Design Before & After

Web Design Before & Afters See the difference a modern website can make! Providing your clients with an exceptional experience online is what we help businesses do through professional web design services.