HALIFAX SEO
Search Engine Optimization HalifaxGrandway Marketing provides the best SEO service in Halifax. Our clients, from small local businesses to industry leaders and ecommerce stores, trust us to increase leads, traffic, and online sales by improving ranking and visibility in search engines like Google.
SEO Halifax
SEO is all about being found online and generating leads and sales for your business.
Check out these stats…
- 9 out of 10 consumers look online for products and services using search engines, primarily Google. That’s 90% of consumers!
- 99% of Google searchers click on results on the 1st page.
- 53.3% of all website traffic comes from organic search.
- 93% of global traffic comes from Google search, Google Images, and Google Maps.
- SEO drives 1000%+ more traffic than organic social media.
Ranking on the first page of google is vital to your business’ success online and generating traffic organically.
We are Halifax’s most trusted SEO experts helping businesses achieve success online since 2017
Our SEO team implements search engine optimization strategies that:
- Improve search ranking
- Increase website authority
- Improve online visibility
- Increase organic traffic to your website
- Generate leads
- Generate sales
Why hire Grandway for SEO Halifax?
- We guarantee real results and provide monthly reports.
- We only perform and implement white hat SEO tasks and strategies.
- We provide SEO in Halifax and across Canada at a competitive cost.
- We only work with one business per industry, per region.
Halifax SEO Basics
Search Engine Optimization (SEO) isn’t the mistery and magic that SEO companies often portray it to be. SEO follows 3 simple concepts:
Keyword Research is the foundation of any SEO strategy. Know the keywords you are trying to rank for and the potential they hold for your business. On-page SEO refers to ensuring your website is properly built and formatted for Google as well as technical SEO, and other strategies relating to tasks ON your website. Off-page SEO refers to building backlinks and raising your domain and website authority, and all tasks involved are OFF your website.
Keyword Research
The foundation of any SEO strategy is researching and establishing the keywords you’re aiming to rank for, using tools such as Google Keyword Planner, SEMrush, or UberSuggest.
If your website is new you must take a realistic approach and align your SEO strategy and aim at keywords that are low to medium competition. Even though these have lower search volumes, you have a chance at ranking, and generating results.
As your domain/website authorithy increases you can target higher competion, higher search volume keywords.
On-Page SEO
On-page SEO, simply put, refers to search engine optimization (SEO) strategies that involve work on your website.
This includes website titles, meta data, keyword rich content, anchor text, internal and external links, as well as loading speed, mobile responsiveness, and overall the quality of the content.
As an expert SEO Halifax company, we have the expertise and experience to SEO your website to ensure the best results possible.
Off-Page SEO
Off-page SEO refers to search engine optimization strategies that focus on tasks that do not directly involve editing your website.
Business directories, brand collaboration, press releases, media mentions, affiliations, and other public relations initiatives that result in your website being linked on a higher authority website are examples of off page SEO.
Our Halifax SEO experts have the knowledge and skills to advise on the best SEO strategy applicable to your business and provde an accurate SEO quote.
Search Engine Optimization Halifax
We are a SEO company in Halifax, working with small and medium business locally and throughout Canada, to rank their website on the first page of Google searches and increase website traffic and authority.
If you’re unfamiliar with SEO (Search Engine Optimization), it’s essentially a variety of strategies and an ongoing process to help your website show up on the first page of organic results.
It all revolves around keywords so we research the words and phrases that potential customers are using, which keywords have the highest volume, competitors, and more to plan and implement SEO strategies.
Following Google’s algorithm changes, we use on-page SEO, backlinks, content SEO, and local SEO strategies.
On top of SEO Halifax, our web design services are at your disposal if you need a new website or an update.
Halifax SEO FAQ
How much do you charge for SEO?
We create custom SEO strategies based on our client’s budget, objectives, as well as keyword research and competition.
Our SEO plans start at $500/mo. and we also offer one off SEO work, called the SEO Starter which is a flat fee of $1000.
How Long Does SEO Take?
SEO doesn’t happen overnight and varies greatly based on industry, location, keyword competition. Changes take time to take effect. No set time.
But here’s the real answer you don’t want to hear.
SEO is not permanent. SEO is a never ending marathon.
You have to put in work continously to improve your search ranking and website authority but also to maintain it and stay ahead of competitors.
You’re not the only business in your market that’s trying to reach that first page of Google where all the customers are.
Our Halifax SEO experts have ranked some clients on the first page in 3 months and for others it took a year plus – it really varies. We recommend hiring us for SEO for at least 3 months for the SEO strategies implemented to take effect.
How Does SEO Work?
Virtually everyone, everywhere is searching on a search engine, most likely on Google, for almost everything.
Most people only look on the first page of search results, which typically lists 10 websites.
Google has an ever-changing and ever-evolving algorithm to deliver the most relevant websites to a searcher.
SEO can be broken down into 3 components: keyword research, on-page SEO, off-page SEO.
SEO, which stands for Search Engine Optimization, is essentially a set of strategies and process which are implemented to improve you website ranking for relevant keywords, to ultimately increase traffic.
We find out what keywords your potential customers are using to find products and services like yours. We analyze keywords, competitors and more data to build a SEO strategy for implementation.
Following Google’s algorithm changes, we use on-page SEO, backlinks, content SEO, and local SEO strategies.
We guarantee real results and provide monthly reports. We provide SEO in Halifax and accross Canada on a month-to-month basis so you are not tied into a long term contract.
Do you guarantee I'll be on the first page within a period of time?
Simply, no. Do you guarantee a set, specific amount of sales if you advertise on a billboard, tv, radio, or magazine?
SEO is just like that, but at least you can track the results and get a good idea of how many leads SEO Halifax is generating.
However, we guarantee real results and improvement over time. Depending on keywords, industry, location, etc., sometimes it takes a lot of effort and time while other times it’s sort of a walk in the park, to rank on the top of first page for specific keywords.
We can estimate the difficulty based on the data available but at the end of the day we won’t know until we start implementing some SEO strategies and analyzing the results month over month.
We’ve been able to get some clients on the first page within 3 months of starting SEO, while others took over a year.
However, SEO is not permanent.
Once your website gets on the first page, and even in #1, you have to maintain that ranking.
It’s like a race without a finish line.
You get to first place but if you take your foot off the gas, you won’t be in first for long.
If you’re interested in generating leads and sale by being at the top of the first page on Google, contact our Halifax SEO team, and we will provide you with a custom SEO quote, based on your specifications and needs, no obligation or pressure to hire us for SEO strategy implementation.
What is White Hat SEO, and Black Hat SEO?
White hat SEO refers to approved and quality based strategies that follow Google’s guidelines, to attract your actual target audience, and actually generate results and a positive ROI.
Examples of white hat SEO are creating quality landing pages that are keyword optimized, creating quality blog posts that actually offer valuable information, building relevant backlinks, etc.
Black hat SEO refers to “hacking” or “tricking” algorithms, and “tricking” customers with fake traffic. These strategies never generate real traffic, real leads, or real sales for a business. Actually, these strategies can get your website blacklisted, and hurt your organic search results.
Examples of black hat SEO are keyword stuffing, invisible text, click farms and bot traffic, etc.
How can you spot black hat SEO? Easy, promises of fast results for cheap is a sure fire way to know that you’re not dealing with a legitimate SEO service provider.
Is your SEO a term contract or month to month?
Our SEO plans are all 1-year contracts, paid monthly at the beginning of each month.
If you wish to pre-pay 3, 6, or 12 months up front, we offer some discount.
We always advise that it takes 3 to 6 months to see any results – and it gets better from there. This varies based on industry, keywords, region, website, etc.
Remember, most consumers never go past the first page of Google. And most of those click on the top 5 search results from the first page.
However, if you are completely dissatisfied and there’s a lack of results, you may cancel your SEO contract with us after 6 months without penalty.
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